2016 Outlook: A Word From Our CEO

2015 was an exciting year for Generator, as activity in the direct-to-consumer commerce industry heated up even further. We continued to focus on our clientsโ€™ objective of driving direct revenue from their fans and saw tremendous growth in multiple media and entertainment sectors, including...

Relentlessly Evolving New Years

From cutting back on chocolate to growing the business, our team discusses their personal and professional resolutions for the New Year.

A Look Ahead: 2016 Trends & Predictions

Generator Predicts Direct-To-Consumer Commerce Trends For 2016   Itโ€™s the dawn of a new year and that means many IP owners, licensors, brand managers and marketers are reflecting on what did (or didnโ€™t) drive results in 2015 and strategizing about how to maximize the...

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