Vision:

What We Do

We use smarts, skills and insights to change the way some of the biggest names in entertainment engage, activate and sell directly to their fans in the digital space.

Beliefs:

Why We Do it

Who doesn't love a good win-win? We give our clients the tools to make more meaningful and profitable connections with their audiences, while giving fans more of the good stuff they really want.

Behavior:

How We Do it

People, processes, platforms. We're really good at all three. We've got a passionate, expert team who delivers best-in-class products that have engaged more than 1 billion fans worldwide. Yes, that's a "b."

Our Team:

Relentlessly Committed We're a pop-culture-obsessed squad of creatives and data nerds who are bound and determined to design what's next in digital.

Dan Pelson

relentlessly

Leading

CEO

Dan Pelson

Dan Pelson, Chief Executive Officer Dan is an Internet and media entrepreneur, and a...

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Jonas R. Selenis

relentlessly

Producing

VP, Global Digital Operations

Jonas R. Selenis

Relentlessly Communicating With our Client Services team, there’s no such thing as TMI. Our...

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Bart Chinnici

relentlessly

Optimizing

VP, Finance and Operations

Bart Chinnici

We don’t settle for “good enough” – we relentlessly push to enhance, polish and...

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Thai Randolph

relentlessly

Marketing

VP, Consumer Marketing

Thai Randolph

Relentlessly Marketing To call the roster on our international marketing team “nimble” is a...

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Daniel Frydman

relentlessly

Designing

VP, Design & User Experience

Daniel Frydman

Relentlessly Creating We’ve got a deep bench of crazy talented designers, copywriters, art directors...

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Kevin Kiernan

relentlessly

Selling

VP, Commerce

Kevin Kiernan

Relentlessly Merchandising Shopping is a science. And our Commerce team puts their years of...

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Haseeb Javed

relentlessly

Innovating

Director, Product Management

Haseeb Javed

Talk about results! GENERATOR’S Product Management team grants our clients’ wishes using our internal resources...

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